Joining TÜV Rheinland means working for one of the world's leading testing, inspection, and certification service providers with more than 20,000 employees globally. Our employees are our most important asset. That is why we invest in their development and offer competitive pay, multiple health insurance plan options, and a 401(k) with up to 6% company match. At the same time we live an international, team-oriented culture characterized by respect, collegiality and openness. This enables our employees to develop their potential, apply new knowledge and methods directly - and plan a long-term career with real opportunities for advancement.

We're looking for:

Go to market manager.

Benefits:

• Competitive salary.
• Benefits of law, we declare 100%.
• Pantry and restaurant vouchers
• Additional days to vacation.
• Mayor medical expenses insurance.
• Life insurance.
• Saving fund.
• Direct hiring with our company.

Your main activities would be:

• Consulting, conception, implementation and management of integrated marketing campaigns and measures for the business in North America (US and Mexico) while ensuring performance and effectiveness; development based on strategic briefings and/or other specifications from internal customers with the aim of lead generation and/or awareness
• Comprehensive definition of customer journeys, campaign objectives, media types and design tools as well as assets
• Project management responsibility, e.g. for the realization and implementation of parallel campaigns and measures as well as internal exchange for the purpose of cross-selling
• Continuous optimization of campaign performance across all channels as well as development and implementation of measures to optimize campaigns
• Face-to-face contact and expert advice for internal customers (business streams)
• Operational responsibility for the use of funds and their effectiveness based on the budget
• Development of ideas and mediation, e.g. between internal customers and downstream teams
• Collaboration with key stakeholders, e.g. in the implementation of activities and the coordination of parallel campaigns and/or with data analysts, e.g. for the segmentation and validation of target groups and recommendation of channels to reach the target group
• Creation of a content calendar / asset concept, management of content creation and production across all channels as part of an integrated campaign
• Management and coordination of procurement and production
• Management of external agencies and/or internal competencies
• Distribution of content and produced assets within the region North America and at local level
• Creation of synergies on a regional and local level
• Carrying out analyses (incl. KPI reports) after completion of the integrated campaign and/or measure, understanding stakeholder feedback and passing on and considering findings, also for future activities
• Preparation of briefings for external service providers, if necessary

For this position, we need:

Scholarship: 3 to 5 years of experience in managing integrated marketing & communications campaigns, also involving internal and/or external agencies

English advanced, mandatory. Portuguese will be a plus.

Solid knowledge in marketing automation tools, such as Eloqua, as well in budget allocations and BI and analysis tools (e.g. Power Pivot, SAP) as well as interpreting data. Experience in the TIC industry is an advantage

Skills: creativity, strong communication skills, assertiveness and hands-on mentality

If you're interested, please, send us your resume through this channel or contact us. Include your resume in both language and salary expectancy.