Hace 1 sem
Media Execution Sr Analyst - LANorth
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Sobre el empleo
Descripción
Kenvue is currently recruiting for:
Media Execution Sr. Analyst - LANorth
To be based in Mexico City. Reporting directly to the Media Execution Head LA North.
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.
?What You Will Do?
We are looking for a Media Execution Manager to join our Media & Data Driven Marketing LatAm Team. This area is responsible for drive Mental Availability through reach, relevance & recognition, delivering frictionless, valuable and data-based experiences to our consumers and health care professionals.
As part of this team, you will be dedicated to developing end-to-end media strategies for the cluster, guided by a consumer-centric vision, and a focus on maximizing reach and conversion. This position reports to Media Execution Head LA North.
On everyday basis, you will discuss E2E media initiatives across brands, looking for efficient solutions that pursue high impact on strategic audiences with desired improvements in ROAS through precision marketing at scale. Partnering with our media agency and brand managers, you will be responsible for excellence in execution of local brands media plans (Planning, execution, tracking and reporting).
Key Responsibilities:
· Define, leads and execute the media strategy for Kenvue Brands in LA North.
· Responsible for managing the brands' budget (including planning, phasing, internal tools, PO's and billing process).
· Leads the connection with the media agency and brand managers.
· Active participation on Brands' squads to connect brand strategies with media operations, ensuring excellence in execution.
· Monitors the implementation and performance of campaigns.
· Consolidates and reports the strategic vision of the brands to leadership (timelines, flow).
· Operational management of data platforms (dashboards, vehicles, etc.).
What we are looking for
Required Qualifications:
· A minimum of a bachelor's degree or equivalent, preferred area of study in Business, Marketing or Advertising.
· A minimum of 5 years of relevant experience, including media execution and digital marketing.
· Experience in brand building, campaign planning and media strategy.
· Demonstrated expertise in the Consumer Packaged Goods (CPG) and Beauty industries.
· Strong background in leveraging both digital and traditional media channels effectively.
· Prior media agency experience or dedicated media role within a company/brand team for LATAM markets.
· Proven experience in media planning, or digital advertising.
· English Level: 100% Business English
· MS Excel: Advanced level
Desired Qualifications:
· Collaborative spirit. Must work effectively with multiple cross-functional teams.
· Ability to define and set critical metrics for measuring effectiveness.
· Creativity to find innovative solutions. Test & Learn mindset.
· Strong analytical skills with the ability to interpret data, draw actionable insights, and make data-driven decisions.
· Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.
What's In It For You
· Competitive Benefit Package
· Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More!
· Learning & Development Opportunities
· Employee Resource Groups
· This list could vary based on location/region
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
ID: 20287779