Job summary

The marketing Analyst manages the day to day marketing activities and long-term marketing strategy for the region. Responsible for managing marketing, advertising and promotional requirements and activities at the company. Takes steps to measure, enhance, and enrich the position and image of the company through various goals and objectives.

Administrate and Manage new product and new customers process in the ERP (Enterprise Resource Planning) program. Takes the control as the initial kick off of the sales.

Job responsibilities

•Developing and delivering marketing and communications strategies for the organization.

•Working closely with the company's Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations.

•Work closely with product management team to define marketing materials and programs.

•Planning, developing and implementing effective marketing communication campaigns for conferences and exhibitions.

•Drive overall Customer Relations Review process.

•Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.

•Creating and developing new innovative ways to communicate the company message to their existing customers.

•Planning and implementing channel marketing promotion programs and tools in Region.

•Management of marketing tools and resources (demo truck mobile advertising and training).

•Preparing, planning and project managing the publication of all publicity material to maximize brand promotion.

•Contributes to the maintaining and management the customer's and product's data base systems.

•Oversee creation of training programs with internal and external customers.

•Contributing to the annual sales and marketing plan and overseeing the company's marketing budget.

•Manage and improve lead generation campaigns, measuring results.

•Overseeing brand and marketing alignment to corporate guidelines.

•Meet any other activity assigned by your supervisor or special requirements of the company.

Qualifications:

• Bachelor's Degree in Electrical/Industrial Engineering, Marketing or related field from an accredited institution required.
• Minimum 3 years Marketing, Channel Development, Communications or related field experience in a medium/large company required, preferably with an manufacturer in electrical industry; or related product and manufacturing.

Technical knowledge

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• Advanced english proficiency
• Knowledge of Electrical / Industrial market.
• Superior knowledge of marketing strategies and tools.
• Experience in an area of relevance to the position as well as project management skills
• Experience with digital marketing, communication processes and internal communications.
• Proficiency in computer skills Microsoft Office applications (Word, Excel, Power Point, 365)."